Disney breaks yet another record: in just six months it has raised more at the box office than any studio for a year in all of history
Disney has already made more money in the first six months of the year than any film studio has won in a whole year, throughout the history of cinema. At the moment it has surpassed 7.670 million dollars and there are still six months left in which at least two more films will be released that will surely break the barrier of one billion dollars: Star Wars: the rise of Skywalker in December and Frozen 2 in November.
In fact, the top 5 blockbusters of the year belong in whole or in part to Disney:
- Avengers: Endgame
- Captain Marvel
- Spider-Man: far from home
- The Lion King
Only Spider-Man, a co-production between Columbia Pictures (Sony) and Marvel Studios, is the only film property that does not depend 100% on Disney.
Although 2019 will be the best year in the company’s history, at least in cinematographic terms, largely thanks to Avengers: Endgame, 2020 probably won’t be – although Eternals, Mulan and Black Widow all project good profits – none of the titles will live up to Endgame or Star Wars regarding box-office.
Disney’s next frontier from 2020 onwards is the streaming platform market with the launch of Disney Plus next November 12 in the United States and months later in Europe and other markets. With a strong commitment to original content, the company’s “services” area seems to be as important as it is for Apple, in what seem to be parallel strategies between the two multinationals.