Content Marketing Performance Checklist: 1H2015
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Author: Heidi Cohen
If you’re like me, you probably can’t believe 2015 is half over.
Before starting your 2016 content marketing plan process,...
Facebook is finally testing the “I do not like” button
After Facebook put buttons with various emotions and feelings as reactions in the posts - you know, "I love", "I am fun", etc. -, the social network is daring...
How Can We Go Viral in 2017?
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‘Hoaxy’ fact-checks fake news across social media
A new tool called Hoaxy lets you search for terms and articles, and shows you how claims spread on Twitter as well as efforts to fact-check them.
“In the past...
‘Facebookation’ works: Twitter grows as it once did
Twitter has presented its quarter financial results. It closed a plain 2016, when the growth was scarce and poor, compared to the expectations generated by the presidential elections of...
Russian fake ads in Facebook
Facebook sold ads to Russian fake accounts during the US election
Russian ties in US elections continue to come to light. Facebook reported this Wednesday, September 6 they discovered more...
Why Content Marketing Trumps Advertising
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Author: Heidi Cohen
Face it – the more advertising people receive, the more they hate it. As a result, to reach today’s...
Embrace the Metrics: How to Measure Your Social Media Success
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Author: Bart Caylor
Far too often, uninformed goals are established for social media success, such as an arbitrary number of likes on Facebook or the number of...
Facebook turns your camera into a GIF factory
The social network has added the option of creating GIFs from the application camera, and users will be able to use all available filters and frames.
Facebook knows its users...
Essential ingredients for your social media accounts
Once you decide to launch social media accounts, it’s important you take the right steps to make sure they’re successful. This requires you to do your homework and put...
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